Signarama is the largest sign consultancy in the world with 900 centres in over 50 countries. The brand is well established in the UK and enjoys an excellent reputation for delivering a quality product and outstanding customer service with 70% of the centres’ turnover coming from repeat business.
There’s never been a better time to join Signarama as the sign market continues to flourish in the UK. Over 50% of customers are attracted to a business initially because of its on -site signage.
Joining the Signarama team is the first step towards maximising the potential of this growing market which in the UK alone is currently estimated to be £1.1 billion. Over 87% of sign professionals are confident they will see continued growth in the coming years.
Experience in the sign industry is not essential; Signarama is a management franchise. The franchisee role is to develop and grow the business, recruiting experienced staff to deliver the highest standards of essential visual communications to the local business community.
The UK master licence was acquired last year by new owners who bring a renewed focus, expertise and vibrancy to the brand. Aliyyah Begum Nasser comes from a management consultancy background whilst co-director Salim Giga has over 35 years’ experience in the print and imaging industry.
There are many available territories throughout the UK but Signarama aren’t aiming for rapid growth. Instead director Aliyyah- Begum Nasser is looking for the right people to become Signarama Centre owners however long that might take. She explained: “We deliberately haven’t set a target figure for how many new franchisees we hope to recruit. Building a strong network of top quality Signarama Centres that will become an integral part of their local business community is far more important to us than just selling territories.
“We’re looking for people who have a passion to provide the highest quality service and are focussed on building long term B2B relationships by working the Signarama proven business model. As an ethical franchisor we will be encouraging prospective owners to take all the time they need to research the Signarama opportunity – in fact we have even produced a tick sheet for them to follow to make sure every aspect is explored thoroughly.”
Signarama has devised a ten step recruitment process to help guide prospects through each stage of the buying process which includes attending a discovery day and spending time with an existing Signarama centre owner.
Full training is given at Signarama headquarters in Florida and the cost of the franchise includes the latest sign making equipment and stylish shopfit.
From the moment a new owner joins the network the Signarama UK based business support team will be there every step of the way. From helping to prepare a business plan, raising the finance, finding the ideal premises to setting up and running the centre there will be a Signarama expert to assist.
To find out more about becoming a Signarama centre owner visit stand G190 at the National Franchise Exhibition, NEC Birmingham or contact business support team member Annetta.Doyle@sarfranchising.com